--Publicity Hounds who want to increase the power of everything they do in social media marketing

--Publicists and PR practitioners who want to teach social bookmarking to their clients

--Virtual assistants who want to offer bookmarking as part of their services

--Publicity Hounds who want another influential way to promote their expertise

--Marketers who want to build a huge following 

--Anyone who wants to learn about this topic starting with the basics. If you aren't bookmarking yet, that's OK. Colin will teach you how.

You will learn:

• 4 major reasons to bookmark...the payoffs are huge!

• Colin's Number One most important tip about bookmarking

• Why it's so valuable to people who want to position themselves as experts

• Why this can be done during your "down time"

• How bookmarking is different than submitting your websites to search engines

• The power of backlinks and why social bookmarking elevates your status in Google's eyes

• The minimum amount of time you should spend on this task each week if you really want to see results

• How to outsource this to an assistant if you're already doing more work than you can handle

• Where to find subcontractors who can do this for you

• Colin's recommendation on how much of your own content you should bookmark

• 3 things to keep in mind when bookmarking your own content

• The 4 bookmarking sites where you should spend your time

• Why millions of people dig Digg

• Tips for creating your profile...this will help others build a relationship with you

• The wide variety of content you can bookmark to keep your followers interested and coming back for more

• How to make Friends and network with others on these sites

• What to do if you have Friends whose content you don't like

• The huge benefits of bookmarking other people's content

• The important thing you should include in your profile

• How an artist can use these sites to generate interest for her paintings

• Which social bookmarking site is techie and political, and which is artsy

• What to do if an article you're bookmarking has a dull title 

• The short- and long-term benefits of social bookmarking 

• One of our favorite tools for finding content to share...it will do all the heavy lifting for you   

• Bookmarking etiquette, particularly if you're using this for business

• Potentially dangerous tactics you need to be aware of so you stay out of trouble

• How to combine social bookmarking with Twitter and Facebook

• How a shoelace manufacturer got 5,000 backlinks to its website

• How one of the most successful video campaigns of all time succeeded, thanks to the social bookmarking sites

• How to measure your return on investment...in other words, is it working?

• Answers to all your bookmarking questions...we're leaving plenty of time for email questions