Tips tricks and tools for free (or really cheap) publicity

 



Internet Association
of Information
Marketers


 Publishers Marketing Association
 

Search This Site 
Advanced Search

Tell A Friend
- about -
The Publicity Hound
 and for a limited time
you will receive a
Free downloadable gift
.
 
 

 

 

How to Use a Blog & an Ezine Together to Grow Your Business

Jo
an Stewart interviews blogger and ezine publisher Don Crowther (A 70-minute recording)
$39.95 + $5.50 shipping & handling

 

 

You will learn:

  • A simple explanation of an ezine in case you haven't started one and why it's so powerful
     

  • Why Don uses a double opt-in ezine
     

  • A simple explanation of a blog and why it's such an effective marketing tool
     

  • 3 reasons why it's vital for EVERY business to have a blog...and why you're leaving money on the table if you don't have one
     

  • Why you don't need to be paranoid that people will post bad comments at your blog
     

  • Why big companies have as many as three blogs and how three blogs help them make more money
     

  • The kinds of topics that draw the biggest crowds and the most revenue for you
     

  • The "push and pull" power of using blogs and ezines together and why publishing only one or the other is a big mistake
     

  • The bad thing that's happening to everyone who publishes an ezine and why far fewer people are reading your ezine than what you might think
     

  • How to bypass the entire problem of spam filters to guarantee that readers receive your ezine
     

  • How to get readers from your ezine to your blog so they don't miss anything
     

  • Why it's perfectly OK to use your blog to sell products and services (we think you're nuts if you don't)
     

  • The value of "slicing and dicing" your ezine into separate blog entries
     

  • Don's timeline for slicing and dicing so he keeps the search engines happy and continues to pull in traffic to his blog
     

  • The other place where you should post your ezine...this will result in more sales of products and services you're promoting within the ezine
     

  •  Don's test result that shows what percentage of sales are coming from his ezine, his blog and his ezine archives
     

  •  A search engine optimization tip for writing a headline on the blog entry that came from your ezine
     

  • A great way to alert your followers every time you post something new to your blog...you set this up once and you never have to touch it again!
     

  • How to use your blog and ezine to push readers to other people's websites where they can buy products and services that earn you commission
     

  • A revenue stream you can earn from your blog...set this up once and you never touch it again, except to cash the checks that you'll receive
     

  • Don's great tip on how to write one article, get in front of anew audience, and make that content do double- and triple-duty
     

  • The 4 key elements that drive traffic to a blog
     

  • A great website where you can post articles that might be picked up by major newspapers
     

  • Joan's tip about how to sell products from your blog without actually writing about them.


Send me the CD

Send me the electronic transcript



 


 

  The Publicity Hound®
Tips, tricks and tools for free publicity
www.publicityhound.com

Joan Stewart 3434 County KK, Port Washington, WI 53074
Phone: 262-284-7451 Fax: 262-284-1737 Email: jstewart@publicityhound.com